ALTER

TRENDWATCHING & BRAND CONCEPT FOR

INTERNATIONAL FRAGRANCES & FLAVOURS (IFF). 

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After research done ALTER is a concept and brand proposal created for IFF. Taking inspiration from the mind-altering effects of psycho actives. ​Linking the altered neurotransmitters to natural ingredients that can be developed into scents. ALTER will be a part of ones routine and can be seen as a helping hand within daily life. A research report, brand book and impression film show how scents can ALTER the state of mind and how a range of products can be a part in ones personal routine.

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